← Back to InsightsStrategy · April 22, 2026 · 4 min read
Why Most MVPs Are Too Big
The 'Minimum Viable Product' was supposed to be ruthless. Somewhere along the way it became a synonym for 'v1' — months of build, dozens of features, and no clear test of whether anyone actually wants it.
Strategy
An MVP is not a small version of the final product. It's the smallest possible test of the riskiest assumption.
If you're building a SaaS for restaurant owners, your MVP isn't "the dashboard with three modules." Your MVP is "can we get five restaurant owners to pay $99/month for one workflow?"
The rest is roadmap.